Biz Blogs

There are TWO aspects of the Team which determine the health and strength of the Biz. Higher the GrPV higher the STRENGTH; Whereas, higher the proportion of Active Team Members, higher the YIELD / INCOME. Therefore, one has to pay attention to this aspect from the beginning of ‘team bldg’. (chart) ...
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Earlier we have studied  the importance and the right approach to building a ‘Group of loyal consumers’. Once that is stabilized, the other important activity is ‘Team Building’. DXN System has been scientifically designed to optimize Growth, Earning and Stability. If this basic is understood, one can realize efficiency and effectiveness in biz. The business is built over the ‘Time & Talents’ of others (Team Members). This is the foundation ...
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Having understood the methodology and criticality, the NWer has to work on building a strong and dependable Consumer Group of his own. By repeat operation of the simple steps, one has to build a group. We have, earlier, set a target of 100 consumers ( with 50000 PV), which shall be achieved progressively. Typically, it takes about 6 months, with consistent effort. (chart) After achieving this magic figure of 100, one has to sustain it ...
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Based on our understanding of the consumer, let us study the methodology to be followed, including some avoidable acts ...
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Every individual consumer goes through the 5 stage of ‘experience’ with product and the NWer during the process of consumer development. These experiences are real and may impact the process of development- chart. The NWer should have the ‘business skills’ to manage the consumer at all these 5 stages ...
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In general, the ‘Buyer’ interest or decision is influenced by a few factors- some are internal and others are external. The NWer shall not challenge the same. With maturity, he should handle the same, while addressing the consumer queries and concerns. This comes by field experience ...
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The essence of ‘Product Mktg’ is to identify the NEED of the consumer and to satisfy the need with Products. Therefore, the starting point is the CONSUMER and his need. The ‘Consumer Behaviour’ in the ‘Health Industry’ is different from that of the general consumer. Needs are ‘individualistic’ in nature. Here, the consumer is prepared to use products, based on certain realistic needs. Health-needs are NOT conceptual; They are perceptible and quantifiable. Therefore, the NWr ...
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Having studied the Product features and benefits, let us move on to ‘Marketing DXN  products’ to CONSUMER. Here, what is required is ‘marketing skills’, based on consumer needs and product application. ‘Product Mktg’ is the backbone of the biz and should be handled with care and commitment. Through training, the NWer has to acquire ‘field skills’, rather than dwelling on elaborate product knowledge! From this stage, NWer has to constantly deal with ‘human beings’ – ...
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Recruitment of Network members: Quality of the Team Members and their performance is the ‘life-line’ in the system. There are ‘Dos and Don’ts’ which one has to carefully adhere to. (Chart) PR / Human Values: Leader should willingly share ‘Knowledge & Experience’ to help the team. PR is of critical importance in team welfare and performance. Credibility of the Leadership matters! ( ‘Upline>Downline Arrogance Syndrome’ to be totally avoided. Strictly avoid groupism and politics within ...
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At this stage, we have to understand certain critical areas of business, before acceleration. There are people who ‘quit’ DXN after trying for a few months. There are also people, who feel stuck at a lower levels without any progress, inspite of good efforts. A detailed analysis of such failures brings forth four critical areas for special attention and suitable preparation. Errors in Planning / Methodology, resulting in disappointments. One has to take ‘professional guidance’ ...
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